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Assignment 2 Advertising Claims essay

Assignment 2 Advertising Claims essay

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In this assignment, look for and provide two advertisements that you think contain logical fallacies. Use any advertisement that you can find in magazines, on television, or from the Internet for this assignment.

Your two examples must represent two of the following logical fallacies:

  1. Appeal to Popularity
  2. False Cause
  3. Appeal to Ignorance
  4. Hasty Generalization
  5. Limited Choice
  6. Appeal to Emotion
  7. Personal Attack (ad hominem)
  8. Circular Reasoning
  9. Diversion (Red Herring)
  10. Straw Man

The goal is to examine statements critically, looking for logical flaws.

In your post, address the following questions:

  • What logical fallacies are represented in the advertisements you found?
  • What are some reasons for your skepticism?
  • Based upon your examination, how would you redo the advertisement to make it more truthful? Would this be possible?
  • Do the advertisement examples fit the logical fallacies stated? Explain.
  • Could there be other logical fallacies involved in these examples?
  • Do you think that advertising would be more effective if it relied more upon truthful arguments and less on logical fallacies? Explain.

Write your initial response in a minimum of 200 words. Apply APA standards to citation of sources.

Assignment 2 Advertising Claims essay

On a separate page, please include a one to three paragraph reflection addressing the following questions:

1.     Where did you get the initial inspiration for the ad?

2.     In what ways do you believe the ad to be persuasive?

3.     What is the ad’s primary appeal (ethos, pathos, logos)?

4.     Did you conduct any research before creating the ad?

5.     Do you believe you’ve used visual rhetoric effectively to appeal to your intended audience? Explain.

Read the article titled Transforming Employee Performance through Effective Feedback

Write a 3 – 5 page reaction paper which includes the following:

  • A brief overview of each of the eight mistakes most common mistakes made in providing feedback
  • An explanation of how each mistake impacts the employee
  • Identify at least two additional common mistakes in giving feedback that are not included within this article that either you have personally experienced or that you have witnessed in your past or present positions.

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